The Truth Wins

Authoritarian regimes routinely scrub journalism from the public record. By the time a censored article is widely shared, the source is already gone.

Use the immutability of public blockchains as a safe house for journalism. Once a story is on-chain, it can't be deleted by any actor — including the platform that hosts it.

Built with DDB Germany and Reporters Without Borders. Launched on World Day Against Cyber Censorship. National lottery numbers from Russia, Turkey, and Brazil were repurposed as access codes — typed into Twitter's search to surface accounts archiving censored articles on Ethereum and IPFS. Permanent. Uncensorable.

Featured in The New York Times, Adweek, Campaign US, The Drum, LBB, and Shots. Recognized at Cannes Lions, Clio, One Show, D&AD, and ADC. Used as an architectural reference for subsequent press-freedom projects.